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Most Profitable Quarter Ever.

Apple today announced their financial results for their fiscal 2010 first quarter. They posted revenue of $15.68 billion and a net profit of $3.38 billion, or $3.67 per share. These results compare to revenue of $11.88 billion and net profit of $2.26 billion, or $2.50 per share, in the year ago quarter.

Gross margins were 40.9 percent, up from 37.9 percent in the year-ago quarter.

Apple sold 3.36 million Macs during the quarter which represents a 33& increase over the year-ago quarter. Portable sales were 2.13 million units this quarter vs. 1.79 million units in the year ago quarter. The real eye opener were desktop sales which were 1,234,000 this quarter vs. 728,000 in the year ago quarter, a 70% increase. It appears the new iMacs announced in October are a hit.

Apple sold 8.7 million iPhones in the quarter, representing 100% growth over the year ago quarter.

Apple sold 21 million iPods during the quarter, representing an 8% decline from the year ago quarter.

During the live conference call, further information came out including:

- Record sales of Macs beat previous best by 300,000 units.
- Average selling price (ASP) of iPhone is $620.00 US.
- Just under half of Mac sales were to switchers.
- Expect 40-50 new store openings this year, mostly overseas.
- $39.8 billion cash and marketable securities on hand.

From the Q&A session with Tim Cook and Peter Oppenheimer:

Q- Why single iPhone provider in US?
A- ATT is a great partner. Highly confident ATT will address network issues. We've seen the plans.

Q- Do next quarter's projections include any unannounced products?
A- I have nothing to share with you today. Stay tuned.


Apple announcement here
Apple data summary (.pdf)

Yep, I have revamped it pretty well to make it more pleasing. Now go fuck around in the forums while I work.

Also, watch out for our live feed of Apples announcement on the 27th of January! We will have a front page link as well as updating with tidbits on Twitter!